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ThinkSchool.knowledge on Instagram: "Secret to thums up success 📈 Thums Up launched in India in the late 1970s and quickly became known for its bold, high-fizz cola taste and its rugged, adventurous branding. It built a loyal following because it wasn’t trying to be soft or sweet it was positioned as a strong, energetic drink with a signature spicy bite. Over the years, it became a cultural staple, often associated with confidence and intensity. Compared to Coke and Pepsi, which are smoother an
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