Personas and journey maps are long-established tools in the UX field that are used to describe users, their goals, and key tasks. But they are often impractical, misaligned with larger organizational ...

Artificial Intelligence (AI) tools include many options that can reduce research time through the process of Rapid Research.

By leveraging behavior and anticipatory frameworks and principles, UX designers can create AI-driven solutions that are empathetic to the complexities of human ...

Vice President and Chief Technology Officer, Lifestyle Solutions at Flex discusses how advanced technologies are transforming user experiences, shaping product development, driving customer loyalty, ...

Explainable artificial intelligence (XAI) can help UX professionals advocate for better experiences in machine learning-driven ...

Curiosity is powerful. Psychologists tell us that curiosity enhances intelligence and increases perseverance. Being curious propels us to deeper engagement, superior performance, and more meaningful ...

Figure 1. So many ways to greet a person—multi-language design. Multilingual design is a complex undertaking, but it is crucial for making websites accessible to international markets. You need to ...

Architectural initiatives optimize human wellness in the design of buildings. This article explores how these models could translate into an ethical design approach to ...

With augmented reality, the tech is typically put ahead of the user experience. We need to bring UX more prominently into the AR ...

While sitting around the cafeteria talking about the National Institute of Standards and Technology’s (NIST) cloud initiative, I posed a question to a group of usability professionals: “Is there such ...

Truly understanding the feelings of our users has always been the dream of user experience researchers. Are they enjoying themselves? Are they frustrated? Are they genuinely interested and engaged?

The UX Debt Calculator UX debt can be calculated with data from either heuristic evaluations or prior usability testing. Calculating UX debt with heuristic data We noticed that many products have ...