Why we care. Bing Webmaster Tools provides super useful information for site owners, publishers and SEOs. By adding longer ...

OpenAI calls GPT-5 its most advanced AI model, with upgrades in accuracy, speed, tone control, and complex task handling.

Google's new Performance Max features include better audience targeting, enhanced asset insights, and smarter acquisition ...

You can now fine-tune Performance Max campaigns with long-awaited controls over devices, keywords, and age targeting.

Clicks are disappearing, awareness is eroding, and top-of-funnel content is losing visibility. Here's how to adapt before you ...

Advertisers targeting EU audiences must brace for sweeping new political ad limits and mandatory self-declaration – or risk ...