Subscribe and get unlimited access to Ad Age’s award-winning industry coverage for $20 $10 your first month. Influencer ad ...

Daniel Blake’s new brand channels resilience and multifunctionality to challenge Celsius and energize a comeback.

Ad Age’s latest reader survey explores how industry experts—including you—see the advertising world evolving over the next ...

Marketers should stop treating AI as a cost-cutting tool and start using it to scale ideas, empower talent and drive growth.

AI-driven platforms now target audiences based on how users respond to creative assets, making creative performance the ...

Human Nature’ looks as issues like cost of living, economic uncertainty and financial aspirations through a disarming lens.

In a move that could upend how brands, agencies and creators work with the retail giant, Walmart is developing autonomous AI ...

JCPenney says, “We’ve got the receipts” in a spot that explains the type of savings its shoppers can get on back-to-school ...

Rae wrote and performed a manifesto for the activewear brand emphasizing personal growth, authenticity and joy.

Subscribe and get unlimited access to Ad Age’s award-winning industry coverage for $20 $10 your first month. Marketers need ...

Emergency Pizza 2.0” from WorkInProgress is Media Campaign of the Year, Silver, in the 2025 Small Agency Awards.

How brands are ramping up their media spending on Reddit, including a look at the social media platform's most active ...