Success also won’t live in a single TV spot but by building connected campaigns that extend beyond game night.

For consumer marketers, the biggest advertising moment of the year is less than two weeks away. The Super Bowl will kick off ...

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About two weeks ago, Verizon scored a significant win in its battle to hold onto its customers longer. The Federal ...

New York, NY, Jan. 22, 2026 (GLOBE NEWSWIRE) -- The National Advertising Review Board (NARB), the appellate advertising body of BBB National Programs, has concluded that T-Mobile US, Inc. failed to ...

Anavex Life Sciences Corp. (“Anavex” or the “Company”) (Nasdaq: AVXL), today announced its participation as a key industry partner in ACCESS-AD, a major new European initiative designed to accelerate ...

Skittles today, Jan. 13, announced plans to perform its Super Bowl ad at the front door of a contest-winning consumer, per details shared with Marketing Dive. The game day spot, as well as an ...

SCOTTSDALE, Ariz.--(BUSINESS WIRE)--Co nsumer Cellular, the Most Awarded Brand for Wireless Customer Support among Value MVNOs by J.D. Power, is launching its new brand campaign, “Freedom Calls,” with ...

Just when we were starting to get comfortable talking to AI, a new bombshell entered the villa: ads in chatbots. This much we know. What we don’t know is exactly how AI search platforms plan to serve ...

ROCHESTER, N.Y. – Many of the ads featuring the perfect holiday gifts on your social media feed may be scams. Nicole Schneller learned that the hard way. She clicked on an ad for Sugar Reverse drops ...

Advertising spending will grow more than predicted in 2025 because tariffs didn’t take as big a bite as expected and AI provided a boost, according to a new forecast from media investment group WPP ...

Nearly one in nine U.S. adults age 65 or older living with Alzheimer's disease or a related dementia, so caregivers are needed more than ever. Now, new research from Emory University suggests that the ...