Nearly everything on the field on Sunday will bear the German company’s logo. Bjorn Gulden, the chief executive, says he ...

The new apparel line, intersecting performance and lifestyle, features campaign faces Tate McRae, Emilia Mernes and Harper ...

Sophie Cunningham will meet fans near Chicago while celebrating the July 24 release of her first publicly available Adidas ...

When Spain and Argentina face off in the World Cup final in New Jersey on Sunday afternoon, the three stripes of Adidas will ...

From marketing to product, the competition is fierce.

As the World Cup final approaches, take a moment to appreciate the beautiful symmetries of humanity’s favorite truncated ...

The Round of 16 is shaping up to decide the eight teams advancing at the 2026 World Cup and teams are learning which ball ...

It’s been a whirlwind six months for Quinn Brown. In January, a routine thrifting trip to Hillsboro’s Goodwill Bins made him ...

Netflix, OpenAI, and FIFA aren't recruiting you.

Every four years, the hierarchy of world football is shaken up. Fallen favorites, inspired underdogs, moments of genius, ...

Have you received an email from a recruiter at Adobe, Netflix, or OpenAI offering you an exciting new marketing role? Well, ...

Phil Handy sat down with HoopsHype to discuss mentoring young players, the traits that separate the NBA's elite from everyone else, and Austin Reaves.