As Channel 4, ITV and Sky join forces in Cannes to launch a premium video advertising marketplace, it’s a sign of a bold ...

The streaming giant plans to open permanent retail spaces where fans can experience hit shows such as Bridgerton and Squid ...

Dacre’s Alex Dixon has a message for industry leaders burning bright in Cannes: Don’t forget the workplace realities back ...

The beauty & wellbeing VP and head of digital marketing & social-first doesn’t view AI as just another tool in her arsenal.

Some briefs are trickier than others. Delano Chengan of M+C Saatchi Abel explains how building a bulletproof playground in ...

At Cannes Lions, Dow Jones CMO Sherry Weiss tells The Drum how every brand can (and should) move at the speed of news.

In the sweltering Cannes heat, the social network’s Mimi Turner explains to The Drum that, when it comes to B2B buyers, the ...

Sandrine Seksik built insight into an integral function within the French arm of the fast-food giant. Speaking to The Drum in ...

The consulting giant’s chief marketing officer, John Rudiazky, opens up on how its marketing division is using AI.

This week’s Agency Advice takes a freewheeling look at the myriad ways agencies are tweaking their direction of travel as ...

From the Croisette of Cannes Lions, the producer behind the fringe show turned cultural phenomenon talks drag, the salience ...