Likes and hearts are not real connection. AI-powered wearables may be the future of how we shop, date and connect.

Personalization is the heart of modern email marketing—but Google’s latest moves strip it away, one discount tag at a time.

Forget rearview metrics—chief data officers are using predictive analytics to steer goal-setting with real-time, ...

The company says its redesigned Opal platform supports specialized AI agents and advanced workflows to automate content ...

In 2022, the martech count climbed to 9,932 — up 24% from 2020 — with churn also on the rise. Nearly 1,000 solutions ...

Breeze Customer Agent has helped thousands of customers resolve over 50% of conversations Customers are seeing value goes beyond post-purchase support, including in the discovery and buying phase ...

With Aptos ONE, the fitness retailer will boost its customer engagement and omnichannel capabilities at its 50+ store ...

On May 6, 2025, Parloa announced a $120 million Series C funding round, elevating its valuation to $1 billion. The round was ...

As with all forms of AI and machine learning, agentic AI will require guardrails and human oversight to avoid harmful customer experiences, privacy violations, financial losses and other risks.

Too often, people show up to an LLM with only a vague idea of what they’re looking for, trust the AI model to do their work ...

Optimizely enhances its AI offering with specialized agents and agentic workflows, making ‘infinite scale’ a reality for marketing and digital teams NEW YORK, May 7, 2025 – Optimizely, the leading ...

Empowering every team member—from frontline staff to partners—to think, act and connect with purpose is the foundation of truly memorable customer experiences.