As soon as she spotted it, Grace Caroline told Newsweek that she "immediately recognized the significance of this Barbie" and ...

Discover which Barbie best matches your personality in our exciting new video! Dive into the world of Barbie and explore her iconic roles, from the adventurous Barbie Girl to the glamorous star of the ...

The beach is a surprisingly versatile location to stage a scene. The bright sunny skies and crystal-clear blue waves of the ...

"This collection plays with proportion, texture and silhouette in a way that feels both aspirational and grounded in ...

She-Ra, Princess of Power, is getting her first-ever Barbie doll in celebration of her 40th year of fighting evil and saving ...

The Barbie, Hot Wheels and Polly Pocket creator says it will use OpenAI’s technology to “bring the magic of AI to ...

The exec said the success of “Barbie” is also serving as “the blueprint” for Mattel’s next big theatrical release, “Masters ...

The toymaker and ChatGPT developer are teaming up to develop toys and games that incorporate artificial intelligence.