Disposable-lighter manufacturer BIC has secured a $1 million statutory damages award and a permanent injunction in a ...
Modern life is increasingly shaped by light. Optical devices exist in smartphone cameras, medical sensors, and emerging quantum technologies. As these ...
Modern technology demands compact, efficient optical devices for cameras, sensors, and quantum systems. Metasurfaces offer ...
This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Bic is bringing back its iconic “Flick Your Bic” ...
Bic is bringing back its iconic “Flick Your Bic” tagline as part of a new campaign launching Monday, Marketing Dive can exclusively share. Central to the effort is a 30-second ad that firms up a ...
Lev Facher covers the U.S. addiction and overdose crisis. As U.S. drug use behavior has shifted away from injecting and toward smoking, public health experts have been almost uniform in their reaction ...
If you thought the bic lighters and black hot pants of brat summer were left in 2024 then you've been sorely mistaken. Ever the cultural behemoth and marketing mastermind, Charli XCX is milking the ...
Forbes contributors publish independent expert analyses and insights. Emily Earlenbaugh covers cannabis science and culture. If you’ve got a cannabis connoisseur in your life, Green Wednesday is the ...
October 29, 2025 Add as a preferred source on Google Add as a preferred source on Google The following content is brought to you by Lifehacker partners. If you buy a product featured here, we may earn ...
No one ever really owns a Bic pen, but it’s a business going from strength to strength. We meet its CEO, Gonzalve Bich, as he prepares to hand over control. It’s highly likely that there are several ...