US political candidates have been engineering their campaign messages to appeal to the AI chatbots that more voters have been using to answer questions about issues, and documents seen by Reuters have ...

Generative Pulse, the AI portrayal platform, today opened early access to its standalone platform for brand, marketing, PR, content, SEO and executive teams. Generative Pulse helps brands understand ...

Larry Weber, the public relations veteran and author, is working on a book about a problem at the heart of his optimism about ...

Using proprietary SEEN framework, Generative Pulse shows brand, marketing, PR, content and SEO teams how AI describes and recommends their brands, which sources shape those answers, and what to do nex ...

This tool aggregates the volatility tracking data from several Google volatility tracking tools. The tool then normalizes the raw scores assigned by each data source and adjust the weights based on ...