Marketing should be positioned as a strategic driver of growth and long-term value. How do you make that happen?

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In the digital age, content marketing has become essential for local businesses to build relationships, establish authority, and drive foot traffic or local web traffic. Unlike traditional advertising ...

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Global experiential marketing spending is expected to reach $128.35 billion in 2024, rising above pre-pandemic levels for the first time, according to recent research PQ Media shared with Marketing ...

This comes as the association seeks to promote responsible AI practices, ensuring that AI developments do not infringe on individual rights ... but its impacts are local,” explained Dr Nick ...