Brand identity building is not limited to designing a logo; a firm can use other approaches. It’s concerned with creating an ...

However, there's more to the brand than meets the eye. The Nike brand's story originates from ancient Greek mythology, with ...

Of course, over the years, as the company ... leader in logo design and marketing strategy. Though the Coca Cola logo may just seem like a stylised version of the brand's name, the sweeping ...

Specialist private capital investment manager, CVC Emerging Companies (CVC ECF) has rebranded as 248 Growth Partners in a ...

Nike is the goddess who personifies victory in any field and is said to have had an overwhelming desire to always win, making ...

With the name change comes ... president and chief design officer at PepsiCo, said. “We’re excited for fans to see the new Mountain Dew, which includes an updated logo that embodies the ...

Think logos are tacky? No more. Fashion has shifted from giant Gs and Cs to quiet branding that lets men and women subtly ...

Founded two decades ago in South India, Cholan Tours began as a modest travel agency under the brand South Tourism Initially ...

What's behind the often cryptic symbols used by historic watchmakers? Here are some that are particularly interesting or ...

Uncover the captivating journey of Dodge logos throughout history, showcasing the progress and passion that define this ...

The PWHL on Thursday released uniform designs for the league’s second season, two months after unveiling new names and logos.

Porsche's collaboration with Andial, a legendary Southern California tuning company ... The design boasts a subtle, stylish ...