Zing started working with the brand on corporate PR in June, but has now been officially appointed on a retainer basis across all Bacardi Lion brands. The task mainly involves media relations within ...

Coca-Cola just ordered another round in the booming canned cocktail market. It is going with another classic, launching a canned rum and coke in collaboration with Bacardi Limited. The two brands on ...

CCEP will continue to accelerate growth through innovation, partnerships and premium RTD opportunities in 2026.