A new Market Mix Modeling (MMM) analysis conducted by Snapchat in partnership with Omnicom Media Group (OMG) and Annalect ...

Snap Inc. has released Lens Studio 5.10, introducing new tools for augmented reality (AR) developers to create Bitmoji games.

TikTok has suspended search results for the hashtag #SkinnyTok worldwide following pressure from European regulators ...

Dhar Mann Studios (DMS), a digital media company with over 136 million followers worldwide, is bolstering its leadership team ...

Jimmy Donaldson, known professionally as MrBeast, has officially become the first individual content creator to surpass 400 ...

TikTok has expanded its personalization features for the For You feed, rolling them out globally after initial testing in the ...

YouTube announced the launch of side-by-side ads for automated live mid-rolls, the expansion of the voice replies experiment ...

Here is a hypothetical scenario – a creator with fewer followers in a small Kenyan town can deliver higher campaign ROI than ...

Launchd, a company enabling brand partnerships, has acquired influencer talent management agency Huume from IZEA in a bid to strengthen its position in the creator economy and expand its capabilities ...

Publicis Groupe’s acquisition of Captiv8, an end-to-end influencer marketing platform, is seen by many in the creator economy ...

The Tribeca Festival, presented by OKX, has announced its 2025 Creator Economy programming lineup featuring a new “UP NEXT ...

The UAE’s live streaming market is projected to grow from $1.9 billion to $3.4 billion by 2030, according to a new report ...