Free image from Pixabay under liscense, creator unknown. As consumers rely more on digital content and AI to choose providers ...

In today’s healthcare landscape, hospitals and healthcare organizations face a growing challenge: providing exceptional care while also meeting rising expectations around accessibility, ...

Three health system marketing executives detail their strategies that led to a return on investment and successful service to their patients. Consumer wants and needs are everchanging, and that's why ...

As more healthcare dollars are in the hands of patient consumers, many marketers are engaging patients with new, creative, and sometimes aggressive, campaigns. While there are many benefits to ...

With fewer sales reps in the field and limited opportunities to engage with doctors face-to-face amid the pandemic, more pharma companies are turning to digital marketing to fill the gaps. So the ...

Ajay Prasad is the CEO of GMR Web Team, a full-service healthcare digital marketing agency focused on patient acquisition and retention. A strong digital presence is now essential for all healthcare ...

Hampton Regional Medical Center and its marketing director Michelle Strickland were recently awarded for excellence in health ...

Ajay Prasad is the CEO of GMR Web Team, a full-service healthcare digital marketing agency focused on patient acquisition and retention. Automation in healthcare marketing comprises technology-powered ...

As we navigate the acceleration of technology coupled with rapidly changing healthcare policy, it’s vital that healthcare leaders recognize the value of innovative solutions crafted to make care ...

This post was sponsored by CallRail. The opinions expressed in this article are the sponsor’s own. Artificial intelligence (AI) has huge potential for healthcare practices. It can assist with ...

The pandemic has upended just about every aspect of life as we know it, especially healthcare. Patient expectations, health office protocols and procedures have changed and under staffing remains an ...

MM+M’s Health Influencer 50 program last ran in 2020. It’s coming back for 2024 — with a twist. MM+M has reinvented the honorarium program as the Health Marketing Influencer 25. The revamped focus is ...