Free image from Pixabay under liscense, creator unknown. As consumers rely more on digital content and AI to choose providers ...

In today’s healthcare landscape, hospitals and healthcare organizations face a growing challenge: providing exceptional care while also meeting rising expectations around accessibility, ...

This post was sponsored by CallRail. The opinions expressed in this article are the sponsor’s own. Artificial intelligence (AI) has huge potential for healthcare practices. It can assist with ...

Ajay Prasad is the CEO of GMR Web Team, a full-service healthcare digital marketing agency focused on patient acquisition and retention. A strong digital presence is now essential for all healthcare ...

MM+M’s Health Influencer 50 program last ran in 2020. It’s coming back for 2024 — with a twist. MM+M has reinvented the honorarium program as the Health Marketing Influencer 25. The revamped focus is ...

Hampton Regional Medical Center and its marketing director Michelle Strickland were recently awarded for excellence in health ...

WTWH Healthcare, a WTWH Media, LLC company, is proud to announce the winners of the 2025 Aspect Marketing & Advertising Awards. With nearly 50 ...

If your marketing strategy isn’t data-driven, you’re not alone. Data has played a role in advertising for decades, going back to market research focus-grouping to understand feedback on branding. In ...

Healthcare marketing and solutions company Merge has brought in industry veteran Stephanie Trunzo to helm the ship. The 2024 MM+M Agenc y 100 honoree named Trunzo as its CEO on Thursday morning. As ...

Everything about the American healthcare system changed 15 years ago when the Affordable Care Act (ACA) was signed into law. Perhaps the most significant health policy of our time, it revolutionized ...

There’s a problem with modern healthcare marketing. It can’t function without data, but this data leads to HIPAA violations, FTC enforcement, and class action lawsuits. When healthcare marketers are ...

Orlando (Fla.) Health responds to patient complaints — and compliments — on social media in real time, its marketing chief told Becker’s. The health system monitors social media platforms 24/7. If, ...