It’s fair to say that most CRM platforms these days do not consist of a single operational construct but are in fact collections of integrated modules that utilize data and influence workflows in ...

Sales CRM and marketing automation tools aren’t just systems; they play a key role in how companies generate revenue and ...

SAP has always been a leading provider of CRM software. However, SAP’s strategy has shifted toward a software-as-a-service (SaaS) model through which it plans to close the gap between its offerings ...

Rocket CRM has introduced a new series of platform enhancements focused on strengthening customer relationship management ...

Microsoft is taking the wraps off a new sales app on June 16 that it's branding as "Viva Sales." (More on the odd branding part of this later.) Viva Sales is a CRM "companion" app that is meant to ...

For many Chinese enterprises, selecting a CRM system that aligns with their business characteristics, technical architecture, and development strategy is crucial. Among numerous local vendors, Jin ...