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Alaska Airlines is rolling out Elon Musk's Starlink to all its planes and letting customers choose how to earn loyalty points

Alaska Airlines said Starlink internet would be free for all loyalty members, as it doubles down on a key customer segment.
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What’s the ROI on loyalty?

Convenience retailers from Huck’s and EG America dig into the metrics and mindset behind customer retention and long-term ...

As hotel loyalty programs lose value, could AI come to the rescue?

An Accenture study finds that the perceived value of loyalty schemes is dwindling among consumers. AI could help hotels turn ...
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Marriott Bonvoy and Flipkart integrate loyalty programs to allow cross-platform rewards

Consumers who are part of both programs can now convert Flipkart SuperCoins into Marriott Bonvoy points and vice versa.
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Loyalty starts with employees

Associates who use and believe in the program can drive more customer engagement than any ad, convenience retailers say ...
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Cruise Loyalty Programs: Hidden Costs You Need to Know

Carnival just overhauled their loyalty program, leaving many dedicated cruisers shocked as their hard-earned perks vanished overnight. But this change isn’t exclusive to Carnival. In today’s video, we ...
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Chipotle launches loyalty program for college students

Chipotle Mexican Grill (CMG) announced it is bringing more value to college students than ever before with a new Chipotle U Rewards program ...
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Global Partners Kicks Off Loyalty Program Sweepstakes

Along with the grand prize of free gas for a year, Global Partners will give away nine bonus prizes: three winners will ...