Ahead of the Super Bowl commercial rush in February, USA TODAY Ad Meter is keeping fans updated on who's in and who's out.

A new taste is coming to Super Bowl viewers who have long been accustomed to watching ads for soda, candy, pizza, chips and ...

The Philadelphia Eagles weren’t the only ones that had a great Super Bowl. USA Today’s 37th annual Ad Meter ranked the best commercials from the big game, in which the Eagles thumped the Kansas City ...

Football fans all around the world tune in for the final game of the NFL Season in early February for three reasons, and ...

Here's a look at the best Super Bowl ads from past years. — -- The Super Bowl is a high-stakes affair for advertisers, with the cost of a 30-second commercial topping $4.5 million this year. But ...

With Super Bowl 50 looming, if the Broncos or Panthers aren’t on your mind, then the Super Bowl ads certainly are. At $5 million a pop for each 30-second spot, the Super Bowl remains one of the most ...

Cadillac F1 plans to debut the livery of its new car during a Super Bowl LX TV spot in a bid to build a fan base ahead of the ...

Affleck has been shooting the top secret project — called “Good Will Dunkin'” as a riff on his Oscar-winning 1997 movie with ...

Super Bowl ad prices are only going in one direction, and that’s up. According to a recent report by Bill Bradley in Adweek, NBC, the network that will broadcast the upcoming Super Bowl in February ...

Super Bowl advertisements run around $3.5 million for a 30 second spot. So it was no surprise to see companies go all out, whether they went for comedy or played it straight. For the second year in a ...