Everything you need to know about Shiseido's 2025 advent calendar – what's inside and where to buy

Shiseido’s highly-anticipated advent calendar is finally here – and it’s bound to sell out like last year. Here’s what’s ...
Yahoo

This Photo App Could Custom-Blend Shiseido Makeup for Your Skin Tone

An old-school cosmetics company and new-school makeup app are combining forces to bring customized makeup to everyone. On Wednesday, Shiseido Americas Corporation announced that it is acquiring ...
Yahoo

Inside Shiseido’s Growth Strategy

Shiseido is relying on science and celebrity for its next phase. The Japanese skin care brand is introducing a new hero foundation — the RevitalEssence Skin Glow Foundation SPF 30 — while doubling ...
Business Insider

SHISEIDO Relaunches New Makeup Collection Centered Around Four Innovative Textures

BEAUTY REIMAGINED. BEAUTY MADE WITH SOUL. NEW YORK, July 30, 2018 /PRNewswire/ -- The relaunch of SHISEIDO Makeup is the latest exciting and innovative chapter in the brands extensive history. A ...
Cosmopolitan

These Textures Will Change the Way You Apply Makeup

We may earn commission from links on this page, but we only recommend products we love. Promise. Shiseido’s totally reimagined makeup line is one part high-tech innovation and two parts mad ...
Business Wire

Shiseido Announces Appointment of Jill Scalamandre as President of Global Makeup Center of Excellence

NEW YORK--(BUSINESS WIRE)--Shiseido Americas Corporation (“Shiseido Americas”), a subsidiary of Tokyo-based, global cosmetics company Shiseido Co., Ltd. (“Shiseido”), today announced the appointment ...
Nasdaq

Shiseido finds less can be more in makeup

HONG KONG (Reuters Breakingviews) - Japan’s Shiseido is going for a simpler aesthetic. The $25 billion cosmetics and beauty group said on Thursday https://corp ...
The Hollywood Reporter

‘Euphoria’s’ Hunter Schafer Named Shiseido Makeup Global Brand Ambassador

The actress and artist, best known for playing transgender teen Jules on HBO's 'Euphoria,' has landed with the Japanese beauty brand as its newest global brand ambassador. By Chris Gardner Hunter ...