This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Pull-Ups on Monday (Dec. 16) announced a campaign that ...

The recession is making life a little messier for some toddlers and their parents. Disposable training pants, long viewed as a staple in potty training children, are becoming dispensable as some ...

For some parents, the thought of potty training is something they may try to push to the back of their minds for as long as possible, but potty training — sometimes referred to as toilet training — ...

Pull-Ups on Monday (Dec. 16) announced a campaign that represents a marketing relaunch for the brand of training pants marketed by Kimberly-Clark. The effort stars two anthropomorphic characters — the ...