It’s easier than you’d think! Let’s say you want to build a 9’ 4x leader. Here's a tried-and-true formula: the Harvey Gold leader. You’ll need to cut 18” segments of each of the following: 12 lb mono, ...
Why are we drawn to thought leaders? When we hear them speak or read their articles or books, what happens in our brains that spurs us to follow them? It all comes down to the psychology of influence, ...