Powered by color theory and a new formulation system, ColorBox gives users full creative control to design, mix, and ...

On a budget? Don’t have time to sit at the hair salon? Sometimes dyeing your hair at home is the best option for changing up your hair color. If you're adamant on skipping the salon, don’t sacrifice ...

Zuvi is a beauty-tech company known for its innovative hair dryers that use light instead of heat. This time, the company is ...

Drew Barrymore, the beloved actress and entrepreneur, has always been known for her fearless and ever-changing style. From her iconic roles in 50 First Dates, Never Been Kissed and Charlies Angels, to ...

And makes your hair so shiny, too!

Millions of people worldwide color their hair at home, and even more began doing so after the lockdown brought on by the Covid-19 pandemic in 2020. According to L’Oréal, the at-home hair color ...

Hair so reflective, it’s like a mirror.

As hair care products and styling tools continually evolve, one aspect of the industry has more or less stayed the same — namely, the technology and application of box dyeing your hair. But L’Oréal is ...

Ahead of CES 2022, L’Oréal has announced tech that improves hair color application at the salon, the bathroom sink, and beyond. Home box dye kits can make an amateur colorist feel like a mad scientist ...

It wasn’t until my 40s that I started dying my hair. Through my young adulthood, like many young families at the time, we were just trying to make ends meet—I simply couldn’t afford to be heading to ...