Several factors drive the online shopping habits of Hispanic consumers, including bilingualism and acculturation. Marketers have to consider the media mix, targeting, and whether to advertise in ...
Do you always buy more than you intend to? Dan and Alice talk about shopping, and look at how shops make us buy more. This week's question: The South China Mall in China is the world's largest ...
What is the advantage of going to a big shopping centre? Dan and Rob talk about shopping centres and compare shopping in a local high street and a shopping centre. This week's question: The Bullring ...