Marketing strategies ... can actually deliver those analytics. Design your next DOOH campaign—the targeting and the creative—based on the data-driven insights gained from the most recent campaign.

Customer data and management are key parts of any online business. Gaining insights into customers is vital for marketers, and most large companies today use big data in the online marketing world.

LinkedIn is more than an online resume and the wealth of user groups, messaging features and the Pulse publishing platform make it a great marketing ... for thought to big and small names in ...

Career in marketing consulting, supercharging big brands and startups. The shift to digital has led companies to rely more on existing data analytics ... and we can’t design products that ...

Data scientists and technologists responsible for data governance, engineering, and integration should look for opportunities ...

To get feedback, you first need to collect data, which marketing ... we have determined rules that allow us to organize transparent and high-quality analytics: For analysis to be objective, you need ...

Rather than working in silos on isolated advertising projects as traditional marketing departments do, holistic marketers identify opportunities, design products ... want at the big-picture ...

Email marketing is a powerful tool for e-commerce businesses looking to boost sales and connect with customers.

For as long as mankind has been involved with trading products or services for currency, we have striven to find effective ...

The blogging platform Medium is facing an influx of AI-generated content. CEO Tony Stubblebine says it “doesn’t matter” as ...

The draft PDPL aims to create a more robust framework for data protection in Vietnam by unifying, clarifying, enhancing and supplementing the existing data protection rules set ... including direct ...

At the Lenovo Tech World conference, the company reached well beyond hardware to present an end-to-end approach to AI for ...