CMO Melody Lee explains how short-form content helped the automaker integrate customer benefits without interrupting their viewing experience.

Amazon has announced that Prime Video now has an average monthly ad-supported reach of more than 315 million viewers globally – a significant leap from 200 million ad-supported viewers in April 2024.

That’s up from 200 million monthly viewers worldwide announced in April 2024 to underline the scale and reach of the Amazon ad-supported streaming platform worldwide. By Etan Vlessing Canada Bureau ...

Amazon announced at its annual unBoxed event in Nashville, Tennessee, that its Prime Video streaming service now has an average monthly ad-supported reach of more than 315 million viewers globally.