Some 73% of adults swam more as kids. However, many have nostalgic memories of eating Airheads at the pool. The company wants to reintroduce that experience, encouraging adults to swim again — with a ...
Are you a print subscriber? Activate your account. 2 hours 19 min ago By Garett Sloane - 3 hours 10 min ago By Tim Nudd - 3 hours 47 min ago By Ad Age Staff - 5 hours 12 min ago By Adrianne ...
As Airheads celebrates its 40th birthday in 2026, the iconic fruity taffy is reflecting on the brand's unlikely rise from a new candy experiment in Kentucky to a defining symbol of 1990s pop culture.