Emerging basketball lifestyle brand Bucketsquad has landed Eric Wise, former Adidas Basketball executive, as its new ...

A sample of an unreleased Adidas Anthony Edwards sneaker surfaces.

Converse drew first blood, seemingly mocking Adidas star endorser Anthony Edwards with an ad that featured a real ant walking as slow as one, while Shai Gilgeous-Alexander was heading to the NBA ...

A buyer says these shoes will have you feeling like you're "floating instead of walking," and right now they're a whopping 60 ...

Lindsay Gregg, former head of women's basketball marketing, also accused the company of violating whistleblower laws.

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Adidas and NBA All Star James Harden have set out to lift basketball players’ on-court experience with a new high-tech, performance-driven sneaker. Along with Harden, the athletic company has ...

Lindsay Gregg, who managed women's basketball endorsements, claims she was fired after reporting unsafe treatment of female ...

Jesser brings in former Adidas GM Eric Wise to help scale Bucketsquad, betting on speed, authenticity, and deeper real-world ...

alleging that she was denied equal resources and respect for female athletes despite the growing market for women's ...