Irv Gotti, the music executive, songwriter and producer behind the reign of hip-hop and R&B stars Ja Rule and Ashanti in the early 2000s, has died. Gotti, the music mogul who co-founded Murder Inc. Records, was 54.

Murder Inc. Records founder Irv Gotti has died at 54. He helped launch careers for talent such as Ashanti, DMX and Ja Rule.

Gotti died at age 54 after cofounding Murder Inc. Records with his brother, Chris, in 1998. Irv Gotti, the influential music executive who cofounded Murder Inc. Records — the label that helped launch Ja Rule,