Adidas, basketball

Adidas signs first NIL deal with girls' high school basketball player
Smith said she's looking forward to wearing James Harden's Adidas sneakers this season. While Smith is the first girl's high school athlete to represent Adidas, the brand has sign
Kaleena Smith becomes first high school women's basketball player to sign NIL deal with Adidas
Smith was dominant as a freshman at Ontario Christian, as she was named the 2023-2024 Girls Basketball MaxPreps National Freshman of the Year and also a member of the 2024 USA Women's U17 National Team.
Adidas Signs High School Basketball Phenom Kaleena Smith, the First Deal With Candace Parker as President of Women’s Basketball
"When I think about the future of women’s basketball, it’s clear it’s in good hands with hoopers like Kaleena," said WNBA icon and Adidas president of women's basketball Candace Parker.
Inland Empire teen makes history after scoring NIL deal with adidas
Southern California teen Kaleena Smith became the first women's basketball partner to sign an NIL deal with adidas.
Adidas signing high school basketball phenom Kaleena Smith
Adidas is wading more into the NIL market through a new deal with women's high school basketball star Kaleena Smith.
Top High School Sophomore Makes History with adidas NIL Partnership
Now, as President of adidas Women’s Basketball the three-time WNBA champion and two-time MVP has made NIL history with her first athlete signing. This week, adidas announced Class of 2027 top recruit Kaleena Smith of Ontario (Calif.
The Economist22h
Nike and Adidas are losing their lead in running shoes
The global sportswear industry has long been dominated by two companies: Nike and Adidas. Last year they accounted for 35% ...
Alisha Lehmann is out of this world! Juventus star poses in NASA-themed adidas collection as appears in short film alongside husband Douglas Luiz
Alisha Lehmann sported adidas' NASA-themed Juventus gear as the Serie A giants unveil their new lifestyle collection.
Adidas and The Hidden Opponent Partner To Champion Athlete Mental Health
Adidas partners with The Hidden Opponent to promote athlete mental health, launching a supportive apparel line and expanding ...
5-Star WCBB Prospect Kaleena Smith Lands Historic Adidas NIL Contract at 16 Years Old
Kaleena Smith is just 16 years old, but she is already making history. The highly regarded basketball prospect agreed to a multiyear shoe deal with Adidas ...
JJJJound’s New $250 Adidas Collaboration Just Released Early
Like the previous link-up on the Samba, the JJJJound x Adidas Superstar 82 comes at a premium price of $250 (standard ...
Best Ads of the Week: Stop-motion Starbucks magic & Adidas’s Shakespearean street style
Starbucks brews up festive cheer with a stop-motion short. / Credit: Starbucks Every week, The Drum picks the top global ...
Rolling Out2d
Adidas basketball debuts the Dame 9 ‘Oak Tree’
Los Angeles, CA – Today, adidas Basketball unveils the Dame 9 “Oak Tree” colorway – a continuation of Damian Lillard’s ...
Yahoo1d
Coi Leray Models Adidas in Foot Locker's Step Into Your Gift Holiday Campaign
After spending her entire summer touring with Jhené Aiko across North America, Grammy-nominated artist Coi Leray has been ...